Upcoming Workshop: 21-22 May 2012, Kuala Lumpur.
Find out more from Training Organisers IBN International.
Take a look at the a previous run of this Product & Marketing Innovation Workshop:
The workshop was attended by Business and Marketing people from Petronas, Celcom, ETiQa, AMbank, OCBC, Telekom Malaysia and Pfizer. The workshop participants practiced their Innovation Thinking and Ideation on a ficticious brand of Bottled Water.
Here are some pictures of Innovation in Action and a great set of Water Brand “Idea Outputs”.
Here is a sample of the workshop notes, to give you a feel for the areas of content for the 2 day workshop.