According to David Kord Murray author of Borrowing Brilliantly all creative ideas are copied, his reasoning being that the materials used to construct an idea are other ideas. “You can’t make […]
The next workshop on Product and Marketing Innovation is scheduled for 24 & 25 May in Kuala Lumpur. Malaysia I will be facilitating a 2 day Product and Marketing Innovation […]
There are plenty of free or almost free tools available on the web to the resource strapped marketer innovate their brands, products and even marketing programmes.
Places of Inspiration – While the net can be an infinite pool of inspiration, here are some “designed to inspire” and innovation management resources that I have found useful. 1) […]